Press release – MakeUp in Shanghai – March, 19th, 2018
IT’S ALL ABOUT MAKE-UP !
WHO’S WHO AT MAKEUP IN SHANGHAI 2018 ? Part II
In three weeks, the first edition of MakeUp in Shanghai, organised within the
Luxe Pack tradeshow will open its doors. This edition is a huge opportunity to
take active part in a fast-growing market. Indeed, with a 12% increase in retail
sales in 2016 in China, the make-up market is far from being saturated with a
significant growth in eye make-up products in recent years. (source HKTDC
research). Asian Millennials, valuing the appearance are gradually forming the
habit of putting-on make-up and are now the main consumers for make-up
goods. For instance, young Asian women are 83% more likely to use make-up
than women of 31-45 years old. In accordance with this Market evolution,
MakeUp in Shanghai is featuring the top suppliers willing to share their expertise
and savoir-faire with Chinese and Asian brands.