How a problem becomes a good business idea
HOW A PROBLEM BECOMES A GOOD BUSINESS IDEA
Inspired by Dr. paed., assoc. prof. Karine Oganisjana, Entrepreneurship: key ideas, 26
october, 2015 (in annex)
Change your attitudes towards problems!
“We have a problem” - “We have a situation”
“We have a problem” - “We have an interesting challenge
facing us today”
“We have a problem” - “We have an unexpected opportunity!”
Brian Tracy
Task 1 Think about that!
What is the purpose of life? The purpose of life is to be happy. 7, 5 billion people live
on the Earth, and all of them have different problems every day or situations that are
in their way to happiness.
When you want to be an entrepreneur, but have no ideas, you can just look around
and try to notice, what problems people have.
There is good opportunity to have a successful business! You can take a challenge to
find solution for the problem situation and sell it.
The more problems you solve, the more successful entrepreneur you become.
Task 2 Make the problem bank
Look around carefully take into consideration what disturbs and troubles you, your
friends, parents, and grandparents.
Make a list of all the problems or problem situation you have noticed.
If I had one hour to save the world, I would
use 55 minutes defining the problem and
five minutes finding the solution.
Albert Einstein
Related links:

Africa-EU Renewable Energy Cooperation Programme (RECP)
McKinsey Problem Solving Test
Boost Africa Initiative - FAQ
Five Phases of Business Failure
Gender Differences in the Causes of Business Failure (Study)
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